Legal
Terms of Service
Last updated: April 2026
1. Introduction
These terms of service ("Terms") govern your use of Hawk Eye, an operations intelligence platform for retail and hospitality businesses, provided by Hawk Eye ("we", "us", "our").
By creating an account, accessing or using Hawk Eye, you agree to be bound by these Terms. If you do not agree, you must not use the service. If you are using Hawk Eye on behalf of an organisation, you confirm that you have authority to bind that organisation to these Terms.
2. Your account
To use Hawk Eye, you must create an account. You agree to provide accurate and complete registration information and to keep it up to date.
You are responsible for keeping your credentials secure and for all activity that happens under your account. You must notify us promptly at security@hawkeye.app if you suspect any unauthorised access.
3. Acceptable use
You agree not to misuse Hawk Eye. In particular, you must not:
- Use the service for any unlawful, fraudulent, or harmful purpose.
- Reverse engineer, decompile or disassemble any part of the service.
- Scrape, copy, or systematically extract data from the service other than via approved APIs.
- Attempt to gain unauthorised access to any part of the service, other accounts, or related systems.
- Upload or transmit viruses, malware or other harmful code.
- Interfere with, disrupt, or degrade the service or its underlying infrastructure.
4. Subscription and payment
During our closed beta period, access to Hawk Eye is provided free of charge to participating organisations. Beta access is subject to our discretion and may be modified or withdrawn at any time.
Following general launch, Hawk Eye will be offered on a subscription basis at our published pricing or at rates agreed in a separate order form. Fees are billed in advance on a monthly or annual basis.
All fees are exclusive of applicable taxes. Except where required by law, fees are non-refundable. If we change our pricing, we will give you at least 30 days' notice before the change takes effect.
5. Data ownership
You retain all rights to the data you submit to Hawk Eye ("Your Data"). We do not claim ownership of Your Data.
You grant us a limited, worldwide, royalty-free licence to host, process, display and transmit Your Data solely for the purpose of providing the service to you. We may use aggregated and anonymised data to improve Hawk Eye, provided it cannot be used to identify you or your organisation.
6. Service availability
We aim for 99.5% uptime, measured monthly. However, during the beta period, we make no formal uptime guarantees. We may perform scheduled maintenance and will make reasonable efforts to provide advance notice. Service availability commitments will be formalised in a Service Level Agreement available to customers on paid plans after general launch.
7. Intellectual property
Hawk Eye, including the name, logo, software, design, and all related intellectual property, is owned by us and protected by UK and international copyright, trademark, and other laws. These Terms do not grant you any right to our trademarks or branding.
You retain ownership of content you upload. By uploading content, you confirm that you have the necessary rights to do so and that the content does not infringe any third-party rights.
8. Termination
You may cancel your subscription at any time by contacting us or via your account settings. Cancellation takes effect at the end of the current billing period.
We may suspend or terminate your access to Hawk Eye if you materially breach these Terms, if your account is more than 30 days overdue on payment, or if we are required to do so by law. On termination, your right to use the service ends and we will handle your data as described in our Privacy Policy.
9. Limitation of liability
To the maximum extent permitted by law, our total aggregate liability to you for any claim arising out of or in connection with these Terms or the service is limited to the fees paid by you to us in the twelve months immediately preceding the event giving rise to the claim, or £100 if no fees have been paid.
We are not liable for any indirect, incidental, special, consequential or punitive damages, or any loss of profits, revenue, data, goodwill or business opportunity, howsoever caused. Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law.
10. Indemnification
You agree to indemnify and hold harmless Hawk Eye, its officers, employees and agents from any claims, damages, losses, liabilities, and expenses (including reasonable legal fees) arising out of your use of the service, your violation of these Terms, or your infringement of any third-party rights.
11. Governing law
These Terms are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction over any dispute arising out of or in connection with these Terms or the service.
12. Changes to these terms
We may update these Terms from time to time. When we make material changes, we will update the "Last updated" date above and notify you by email or through the service. Continued use of Hawk Eye after changes take effect constitutes acceptance of the updated Terms.
13. Contact
Questions about these Terms should be sent to legal@hawkeye.app.